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| Luxury Florida Vacation Rental Home
Welcome to the new Miami, fast becoming cultural capital and luxury
Florida vacation rental home center of the USA.
The city is at the southeastern tip of Florida, with a population of 2.1 million, half of whom are Hispanic
(the vast majority Cuban immigrants), making Spanish the dominant language. Having moved from celebrity
beach resort in the Fifties, through to murder capital of the US in the Eighties (Miami Vice days), in the
Nineties the gentrification of South Beach paved the way for its present status as one of the most
fashionable and luxury Florida vacation rental home resorts in the States.
Although relying heavily on tourism, this vibrant city has cultivated strong Latin American links, which
has brought rapid investment into the city and its luxury Florida vacation rental home development. The
best time to come weather-wise is December to May, but Miami is selling itself as a year-round, luxury
Florida vacation rental home holiday destination, and if you can risk the chance of hurricanes from
June-November (August and September being the peak), you'll be rewarded by fewer crowds on the beaches
and much easier access to the luxury Florida vacation rental home, bars, clubs and restaurants.
There hasn't been a buzz like this since the mid-Nineties, when Ian Schrager opened the groundbreaking
Delano hotel with Philippe Starck as designer and Madonna as restaurant partner. At that time on Ocean
Drive it seemed to be non-stop fashion shoots, and run-down Art Deco hotels and luxury Florida vacation
rental home were being snapped up and given makeovers by canny hoteliers such as Chris Blackwell of Island
Records, fashion house Diesel, and resident songstress Gloria Estefan.
"When modern Miami first got started 15 to 20 years ago, it was sort of undiscovered and a little more
subversive than it is today," Ian Schrager told me when we chatted in London, "but the changes haven't
chased away the people who gave it an edge in the first place."
Now Miami's movers and shakers are talking about "the second wave" - and it's happening on the hotel and
luxury Florida vacation rental home front, the music scene and in the art world.
There's the new £280 million Performing Arts Centre which is due to open in 2004/5, and another £250
million development that will house the Museum of Science and the Miami Art Museum. New York's Whitney
Museum is rumoured to be considering converting a former shoe factory into a Miami outpost.
"Miami and its luxury Florida vacation rental home is uniquely positioned; it's not just a great resort
like St Tropez, it also has all the benefits of being a gateway city," said Schrager. "Opera, shopping,
ballet, cultural events - and amazing beaches. I come to Miami with my family, and I still go out at night
because I love the energy - and I don't feel that in New York any more. What gives Miami its energy is all
these people from so many places in the world thrown together; it creates a spark."
Other hotels and luxury Florida vacation rental home are getting in on the act. The Sagamore has a
permanent exhibition of leading contemporary artists - including Massimo Vitali, Till Freiwald and Olafur
Eliasson (whose Weather Project is currently drawing the crowds at Tate Modern in London).